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The decline of menthol cigarette smoking in Australia, 1980-2008.
King B, White V, Balmford J, Cooper J, Borland R. King B, et al. Among authors: balmford j. Nicotine Tob Res. 2012 Oct;14(10):1213-20. doi: 10.1093/ntr/nts073. Epub 2012 Mar 13. Nicotine Tob Res. 2012. PMID: 22416116 Free PMC article.
Prevalence and Correlates of the Belief That Electronic Cigarettes are a Lot Less Harmful Than Conventional Cigarettes Under the Different Regulatory Environments of Australia and the United Kingdom.
Yong HH, Borland R, Balmford J, Hitchman SC, Cummings KM, Driezen P, Thompson ME. Yong HH, et al. Among authors: balmford j. Nicotine Tob Res. 2017 Feb;19(2):258-263. doi: 10.1093/ntr/ntw137. Epub 2016 May 17. Nicotine Tob Res. 2017. PMID: 27190403 Free PMC article.
Nicotine replacement treatment, e-cigarettes and an online behavioural intervention to reduce relapse in recent ex-smokers: a multinational four-arm RCT.
McRobbie HJ, Phillips-Waller A, El Zerbi C, McNeill A, Hajek P, Pesola F, Balmford J, Ferguson SG, Li L, Lewis S, Courtney RJ, Gartner C, Bauld L, Borland R. McRobbie HJ, et al. Among authors: balmford j. Health Technol Assess. 2020 Dec;24(68):1-82. doi: 10.3310/hta24680. Health Technol Assess. 2020. PMID: 33270009 Free PMC article. Clinical Trial.
Understanding how mass media campaigns impact on smokers.
Borland R, Balmford J. Borland R, et al. Among authors: balmford j. Tob Control. 2003 Sep;12 Suppl 2(Suppl 2):ii45-52. doi: 10.1136/tc.12.suppl_2.ii45. Tob Control. 2003. PMID: 12878773 Free PMC article.
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