Stay away from me: Coughing increases social distance even in a virtual environment

PLoS One. 2022 Dec 28;17(12):e0279717. doi: 10.1371/journal.pone.0279717. eCollection 2022.

Abstract

This study investigated whether the coughing behaviors of virtual agents encourage infection avoidance behavior, i.e., distancing behaviors. We hypothesized that the changes in people's lifestyles in physical environments due to COVID-19 probably influence their behaviors, even in virtual environments where no infection risk is present. We focused on different types of virtual agents because non-human agents, such as robot-like agents, cannot spread a virus by coughing. We prepared four kinds of virtual agents (human-like/robot-like and male/female) and coughing behaviors for them and experimentally measured the personal distance maintained by participants toward them. Our experiment results showed that participants chose a greater distance from coughing agents, regardless of the types, and negatively evaluated them. They also chose a greater distance from male agents than from female agents.

Publication types

  • Research Support, Non-U.S. Gov't

MeSH terms

  • Avoidance Learning
  • COVID-19*
  • Environment
  • Female
  • Humans
  • Male

Grants and funding

This work was partially supported by JST Moonshot R&D Grant Number JPMJMS2011 (experiments and evaluations), and JST CREST Grant, Number JPMJCR18A1, Japan (system developments). JST Moonshot R&D provided research funding support in the form of salary for MK and MS, and JST CREST provided research funding support in the form of salary for AK and TI, but did not have any additional role in the study design, data collection and analysis, decision to publish, or preparation of the manuscript.