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Effect of Seeding Strategy on the Efficiency of Brand Spreading in Complex Social Networks.
Front Psychol. 2022 May 31;13:879274. doi: 10.3389/fpsyg.2022.879274. eCollection 2022.
Front Psychol. 2022.
PMID: 35712185
Free PMC article.
Do Product Characteristics Affect Customers' Participation in Virtual Brand Communities? An Empirical Study.
ShiYong Z, JiaYing L, HaiJian W, Dukhaykh S, Lei W, BiQing L, Jie P.
ShiYong Z, et al. Among authors: haijian w.
Front Psychol. 2022 Jan 6;12:792706. doi: 10.3389/fpsyg.2021.792706. eCollection 2021.
Front Psychol. 2022.
PMID: 35069380
Free PMC article.
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