Multidimensional Indicators as Enablers on Perception of Facial Beauty and Appearance among Indian Population: A Descriptive Cross-Sectional Study

J Cutan Aesthet Surg. 2023 Oct-Dec;16(4):292-299. doi: 10.4103/JCAS.JCAS_208_22.

Abstract

Background: Facial appearance has been a flagbearer of "beauty" since time immemorial. Perception of beauty is highly influenced by cultural, interpersonal, and intra-personal variations.

Objectives: This study aimed to assess the perception of facial beauty and appearance through multidimensional influencing indicators among the Indian population, and to determine whether the physically attractive person possesses more personal and socially desirable traits than the comparatively less attractive individual.

Materials and methods: A study population of 474 with equal male and female population of Indian origin was selected. Their perception was assessed based on the prevalidated, self-administered questionnaire using a tool with five major multidimensional indicators. Six images were selected, three each of male and female subjects, and labeled as A, B, and C, in descending order of attractiveness. The multidimensional influencing indicator tool was self-administered to the participants and the responses were recorded individually.

Results: Photograph A scored the highest out of the three grading scales in both males and females.

Conclusion: The most attractive photograph, in both males and females, was deemed to be associated with higher scores of attractiveness and success.

Keywords: Aesthetics; cosmetic; facial image; interpersonal relationships; psychological impact; race.