With the widespread application of 5G technology, there has been a significant surge in wireless video service demand and video traffic due to the proliferation of smart terminal devices and multimedia applications. However, the complexity of terminal devices, heterogeneous transmission channels, and the rapid growth of video traffic present new challenges for wireless network-based video applications. Although scalable video coding technology effectively improves video transmission efficiency in complex networks, traditional cellular base stations may struggle to handle video transmissions for all users simultaneously, particularly in large-scale networks. To tackle this issue, we propose a scalable video multicast scheme based on user demand perception and Device-to-Device (D2D) communication, aiming to enhance the D2D multicast network transmission performance of scalable videos in cellular D2D hybrid networks. Firstly, we analyze user interests by considering their video viewing history and factors like video popularity to determine their willingness for video pushing, thereby increasing the number of users receiving multicast clusters. Secondly, we design a cluster head selection algorithm that considers users' channel quality, social parameters, and video quality requirements. Performance results demonstrate that the proposed scheme effectively attracts potential request users to join multicast clusters, increases the number of users in the clusters, and meets diverse user demands for video quality.
Keywords: D2D communication; multicast; scalable video; spectrum sharing; video recommendation.