Educating about animals in zoos and aquariums poses daily challenges for education teams, who must not only master biological content but also possess communication skills to adapt information for diverse ages and cultures. This research consists of two sequential studies designed to investigate the impact of grammatical genders on animal stereotypes and elicited emotions. In Study 1, four animals were independently chosen based on a set of predefined conditions, which were then used in Study 2. The second study explored whether the presence of grammatical genders in the Portuguese language influenced the perceived stereotypes of four animals (panda bear, giraffe, polar bear, and cheetah) using the Stereotype Content Model framework. For comparison, English-speaking participants were also surveyed, as English lacks grammatical genders. The results demonstrated that grammatical genders influenced the perceived gender, as well as, although only slightly, the warmth, competence, and elicited emotions of some animals. All animals under study were associated with the protective stereotype, regardless of the presence of grammatical gender. This study emphasizes the significance of subtle yet crucial elements in communication, such as grammatical genders, in shaping stereotypes and innate emotional associations concerning animals.
Keywords: Stereotype Content Model; behavioral intentions; emotions; grammatical gender.