"I just got tired of their healthy tips": health promotion during public health crises

Health Promot Chronic Dis Prev Can. 2023 Jun;43(6):306-309. doi: 10.24095/hpcdp.43.6.05.
[Article in English, French]

Abstract

This qualitative study highlights parents' perspectives on pandemic-related changes to health promotion programming. We conducted 60-minute, semi-structured telephone interviews with 15 parents (all mothers) of children in Grades 4 to 6 between December 2020 and February 2021 in two western Canadian provinces. Transcripts were analyzed through thematic analysis. While some parents found the health promotion materials helpful, most were overwhelmed and did not access the materials, finding them intrusive, being preoccupied with other things and facing their own personal stressors. This study highlights key factors to be addressed and further investigated to ensure the successful delivery of health promotion programming during future crises.

Cette étude qualitative met en lumière les points de vue de parents concernant les changements liés à la pandémie dans les programmes de promotion de la santé. Nous avons réalisé des entrevues téléphoniques semi‑structurées de 60 minutes avec 15 parents (des mères) d’enfants de la 4e à la 6e année entre décembre 2020 et février 2021 dans deux provinces de l’ouest du Canada. Les transcriptions ont été analysées au moyen d’une analyse thématique. Bien que certaines mères aient jugé que les documents de promotion de la santé avaient été utiles, la plupart étaient débordées et n’ont pas consulté les documents parce qu’elles les trouvaient intrusifs, avaient d’autres préoccupations ou devaient faire face à leurs propres sources de stress. Cette étude établit les principaux facteurs à aborder et à approfondir pour assurer l’efficacité des programmes de promotion de la santé lors des crises à venir.

Keywords: COVID-19; Canada; children,; health promotion; public health crisis; qualitative research; school closures.

Plain language summary

Schools modified health promotion programming in response to the COVID-19 pandemic lockdowns and relied on parents to facilitate health promotion at home. Qualitative interviews with parents of children in Grades 4 to 6 revealed that parents were overwhelmed and often did not access health promotion materials. In the event of a future public health crisis, we identified strategies that can be used to increase parental engagement in facilitating health promotion at home.

MeSH terms

  • Canada
  • Child
  • Health Promotion*
  • Humans
  • Parents
  • Public Health*
  • Qualitative Research