Masculine honor ideology is characterized by the cultivation, maintenance, and defense of reputations for toughness, bravery, and strength. The link between masculine honor endorsement and increased risk-taking - especially an increased tolerance for and even expectation of violence - is well-established in the literature. However, little empirical research has examined what factors might explain this relationship. This study investigates perceived invulnerability, the cognitive bias that one is immune to threats, as a mediator in the relationship between masculine honor ideology and risky decision-making. Results show moderate support for this relationship's existence. These findings elaborate on previous research between honor and specific risky decisions by demonstrating honor to instill cognitive biases in its adherents that make them more tolerant of risk, and thus more likely to decide to engage in risky behaviors. The implications of these findings for interpreting previous research, guiding future research, and pursuing specific educational and policy-based efforts are discussed.
Keywords: Culture of honor; Masculine honor; Perceived invulnerability; Risk-taking; Risky decision-making.
© The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2023, Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law.