We study multipartite entanglement and genuine tripartite entanglement based on general symmetric informationally complete positive operator valued measurements (GSIC-POVMs). By representing the bipartite density matrices in terms of GSIC-POVMs, we obtain the lower bound of the sum of squares of the corresponding probability. We then construct a special matrix with the correlation probability of GSIC-POVMs to derive useful and operational criteria to detect genuine tripartite entanglement. We also generalize the results to obtain a sufficient criterion to detect entanglement for multipartite quantum states in arbitrary dimensions. Detailed examples show that the new method can detect more entangled and genuine entangled states than previous criteria.