The objective of this study was to understand how gig-workers interpret the effects of their laboral activity on their wellbeing. We developed a grounded theory based on interviews with 57 Brazilian gig-workers. The results show that (1) workers and gig-work organizations have preferences for work relationships with more autonomy or security; (2) when there is a congruence of preferences, the worker experiences greater wellbeing, and when the preferences diverge, there are episodes of preference violations that, when repeated, reduce worker wellbeing; and (3) however, not everything is a matter of fit: when both individuals and organizations have the same preference (for example, for more autonomy and less security), worker wellbeing may be vulnerable to abuse, for example, in terms of an unsustainable workload. Our study draws attention to an integrated discussion of the benefits and harms of algorithmic management, which allows overcoming a polarized view in which it would be seen only as beneficial or harmful to workers.
Keywords: P-O fit; algorithmic management; gig economy; gig-work; paradox mindset.
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