The pursuit of values drives human behavior and promotes cooperation. Existing research is focused on general values (e.g., Schwartz) that transcend contexts. However, context-specific values are necessary to (1) understand human decisions, and (2) engineer intelligent agents that can elicit and align with human values. We propose Axies, a hybrid (human and AI) methodology to identify context-specific values. Axies simplifies the abstract task of value identification as a guided value annotation process involving human annotators. Axies exploits the growing availability of value-laden text corpora and Natural Language Processing to assist the annotators in systematically identifying context-specific values. We evaluate Axies in a user study involving 80 human subjects. In our study, six annotators generate value lists for two timely and important contexts: Covid-19 measures and sustainable Energy. We employ two policy experts and 72 crowd workers to evaluate Axies value lists and compare them to a list of general (Schwartz) values. We find that Axies yields values that are (1) more context-specific than general values, (2) more suitable for value annotation than general values, and (3) independent of the people applying the methodology.
Supplementary information: The online version contains supplementary material available at 10.1007/s10458-022-09550-0.
Keywords: Axies; Context; Ethics; NLP; Schwartz; Values.
© The Author(s) 2022.