We describe a novel semi-supervised learning method that reduces the labelling effort needed to train convolutional neural networks (CNNs) when processing georeferenced imagery. This allows deep learning CNNs to be trained on a per-dataset basis, which is useful in domains where there is limited learning transferability across datasets. The method identifies representative subsets of images from an unlabelled dataset based on the latent representation of a location guided autoencoder. We assess the method's sensitivities to design options using four different ground-truthed datasets of georeferenced environmental monitoring images, where these include various scenes in aerial and seafloor imagery. Efficiency gains are achieved for all the aerial and seafloor image datasets analysed in our experiments, demonstrating the benefit of the method across application domains. Compared to CNNs of the same architecture trained using conventional transfer and active learning, the method achieves equivalent accuracy with an order of magnitude fewer annotations, and 85 % of the accuracy of CNNs trained conventionally with approximately 10,000 human annotations using just 40 prioritised annotations. The biggest gains in efficiency are seen in datasets with unbalanced class distributions and rare classes that have a relatively small number of observations.