The Illusion of Urgency

Am J Pharm Educ. 2022 Oct;86(7):8914. doi: 10.5688/ajpe8914. Epub 2021 Oct 29.

Abstract

Faculty frequently have many tasks that need to be completed on a daily basis. Prioritizing these tasks effectively can be challenging, especially considering the relative urgency and importance of each. Decision matrices such as the Eisenhower Matrix and the Time Management Matrix can assist individuals in categorizing tasks in order to value what is truly career building versus a distraction. It is imperative for faculty to develop strategies to address common distractors, such as email, meetings, and requests from others. Identifying tasks that are truly urgent over those that only appear to be urgent may help faculty increase their productivity and efficiency.

Keywords: effectiveness; illusion of urgency; productivity; professional development; time management.

MeSH terms

  • Education, Pharmacy*
  • Efficiency
  • Electronic Mail
  • Faculty
  • Humans
  • Illusions*