With optical spectroscopy we provide evidence that the insulator-metal transition in Sr_{2}Ir_{1-x}Rh_{x}O_{4} occurs close to a crossover from the Mott- to the Slater-type. The Mott gap at x=0 persists to high temperature and evolves without an anomaly across the Néel temperature, T_{N}. Upon Rh doping, it collapses rather rapidly and vanishes around x=0.055. Notably, just as the Mott gap vanishes yet another gap appears that is of the Slater-type and develops right below T_{N}. This Slater gap is only partial and is accompanied by a reduced scattering rate of the remaining free carriers, similar as in the parent compounds of the iron arsenide superconductors.