Optical sensing for chemical analysis is emerging as it provides advantages such as good sensitivity, selectivity, electromagnetic immunity, etc. This work presents a low-cost, robust and easy to use technique for measurement of bulk water property changes, specifically pH, total dissolved solids (TDS), and turbidity. The designed multi-wavelength sensing mechanism is capable of measuring the absorption of light emitted by three different LEDs after passing through water. The optical responses obtained using this mechanism are then related to parameter changes of water for quality measurement. The results show that measurements for pH, TDS, and turbidity have a linear regression coefficient of 0.9691, 0.9729 and 0.76 respectively. By utilizing narrowband light sources of characteristic wavelengths for the target parameters, a compact and portable device can be designed for rapid measurements. This can work as a replacement of spectrophotometers for parameter specific measurements of water quality and a low cost prototype (costing ~ 20 $) for the same has been demonstrated.