The performance of light-controlled liquid crystal anchoring surfaces depends on the nature of the photosensitive moieties and on the concentration of spacer units. Here, we study the kinetics of photosensitive liquid crystal cells that incorporate an azobenzene-based self-assembled monolayer. We characterize the photoinduced homeotropic-to-planar transition and the subsequent reverse relaxation in terms of the underlying isomerization of the photosensitive layer. We show that the response time can be precisely adjusted by tuning the lateral packing of azobenzene units by means of inert spacer molecules. Using simple kinetic assumptions and a well-known model for the energetics of liquid crystal anchoring we are able to capture the details of the optical microscopy experimental observations. Our analysis provides fitted values for all the relevant material parameters, including the zenithal and the azimuthal anchoring strength.