The work reports an experimental observation on crystal rotation in a duplex (austenite + ferrite) steel induced by the electropulsing treatment at ambient temperature, while the temperature rising due to ohmic heating in the treatment was negligible. The results demonstrate that electric current pulses are able to dissolve the initial material's texture that has been formed in prior thermomechanical processing and to produce an alternative texture. The results were explained in terms of the instability of an interface under perturbation during pulsed electromigation.