The content of the thought is expressed by words articulated correctly according to grammar and syntax. The meanings are conveyed through words but also through the way they are used, the manner of communication. The real reason of communication is the intention, the purpose, often implicit, which determines the source of a speech. It is possible to identify a direct aim (the purpose of communicating) and an indirect objective (the role intention), understood as keeping a role between the speaker and the listener. The role is also indicated by the non-verbal or paraverbal component of the message, that is the tone of voice, the emphasis and the posture of the communicator. In the multitude of possible relationship (affective, social, business, political, religious), frequently bounded together, we can recognize three categories of relations: symmetrical, reciprocal and complementary.