The discharge from the dyeing industries constitutes unfixed dyes, inorganic salts, heavy metal complexes etc., which spoil the surrounding areas of industrial sites. The present article reports the use of direct current electrokinetic technique for the treatment of textile contaminated soil. Impressed direct current voltage of 20 V facilitates the dye/metal ions movement in the naturally available dye contaminated soil towards the opposite electrode by electromigration. IrO2–RuO2–TiO2/Ti was used as anode and Ti used as cathode. UV–Visible spectrum reveals that higher dye intensity was nearer to the anode. Ni, Cr and Pb migration towards the cathode and migration of Cu, SO42− and Cl− towards anode were noticed. Chemical oxygen demand in soil significantly decreased upon employing electrokinetic. This technology may be exploited for faster and eco-friendly removal of dye in soil environment.