Urban research in many countries has failed to keep up with the pace of rapidly and constantly evolving urban change. The growth of cities, the increasing complexity of their functions and the complex intra- and inter-urban linkages in this 'urban century' demand new approaches to urban analysis, which, from a systemic perspective, supersede the existing fragmentation in urban studies. In this paper we propose the concept of the urban piazza as a framework in order to address some of the inefficiencies associated with current urban analysis. By combining wealth-creating potential with smart urban mobility, ecological resilience and social buzz in this integrated and systemic framework, the aim is to set the basis for a 'New Urban World' research blueprint, which lays the foundation for a broader and more integrated research programme for strategic urban issues.
Keywords: New Urban World; buzz; connectivity; diversity; entrepreneurship; innovation; mobility; resilience; sustainability; urban piazza.