A sequential adsorption/photocatalytic regeneration process to remove tartrazine, an azo-dye in aqueous solution, has been investigated. The aim ofthis work was to compare the effectiveness of an adsorbent/photocatalyst composite-TiO2 deposited onto activated carbon (AC) - and a simple mixture of powders of TiO2 and AC in same proportion. The composite was an innovative material as the photocatalyst, TiO2, was deposited on the porous surface ofa microporous-AC using metal-organic chemical vapour deposition in fluidized bed. The sequential process was composed of two-batch step cycles: every cycle alternated a step of adsorption and a step of photocatalytic oxidation under ultra-violet (365 nm), at 25 degreeC and atmospheric pressure. Both steps, adsorption and photocatalytic oxidation, have been investigated during four cycles. For both materials, the cumulated amounts adsorbed during four cycles corresponded to nearly twice the maximum adsorption capacities qmax proving the photocatalytic oxidation to regenerate the adsorbent. Concerning photocatalytic oxidation, the degree of mineralization was higher with the TiO2/AC composite: for each cycle, the value of the total organic carbon removal was 25% higher than that obtained with the mixture powder. These better photocatalytic performances involved better regeneration than higher adsorbed amounts for cycles 2, 3 and 4. Better performances with this promising material - TiO2 deposited onto AC - compared with TiO2 powder could be explained by the vicinity of photocatalytic and AC adsorption sites.