Determination of automotive traffic-emitted platinum group metals (PGM) by inductively coupled plasma quadrupole mass spectrometry (ICP-MS) was optimized. The interferences from Sr, Cu, Pb, Y, Cd, Zr and Hf were evaluated using model solutions. Plasma radiofrequency (RF) power and nebulizer gas flow were optimized for 103Rh, 105Pd, 108Pd and 195Pt. Two standard reference materials were analyzed: SARM-7 Platinum ore and BCR-723 Road dust. The optimized procedure was used to analyze samples of airborne particulate matter collected in the urban site with heavy automotive traffic in the centre of Bratislava, Slovakia.