Cyclometalated ruthenium complexes having C(^)N and N(^)C type coordinating ligands with NAD(+)/NADH function have been synthesized and characterized by spectroscopic methods. The variation of the coordinating position of σ-donating carbon atom leads to a drastic change in their properties. Both the complex Ru(phbn)(phen)(2)]PF(6) ([1]PF(6)) and [Ru(pad)(phen)(2)]PF(6) ([2]PF(6)) reduced to Ru(phbnHH)(phen)(2)]PF(6) ([1HH]PF(6)) and [Ru(padHH)(phen)(2)]PF(6) ([2HH]PF(6)) by chemical and electrochemical methods. Complex [1]PF(6) photochemically reduced to [1HH]PF(6) in the presence of the sacrificial agent triethylamine (TEA) upon irradiation of visible light (λ ≥ 420 nm), whereas photochemical reduction of [2]PF(6) was not successful. Both experimental results and theoretical calculations reveal that upon protonation the energy level of the π* orbital of either of the ligands phbn or pad is drastically stabilized compared to the nonprotonated forms. In the protonated complex [Ru(padH)(phen)(2)](PF(6))(2) {[2H](PF(6))(2)}, the Ru-C bond exists in a tautomeric equilibrium with Ru═C coordination and behaves as a remote N-heterocyclic carbene (rNHC) compex; on the contrary, this behavior could not be observed in protonated complex [Ru(phbnH)(phen)(2)](PF(6))(2) {[1H](PF(6))(2)}.