Up-conversion (Gd,Yb,Tb)PO(4) materials and their potential for bimodal imaging have received little attention in the literature. Herein, we report the first study on the up-conversion emission of (Gd,Yb,Tb)PO(4) nanocrystals synthesized via a hydrothermal method at 150 °C. These materials exhibit ultraviolet, blue and green up-conversion emissions upon excitation with a 980 nm continuous wave laser diode. The intensity of the blue-emission band at 479 nm, ascribed to the cooperative up-conversion emission of a pair of excited Yb(3+) ions, depends on the Yb(3+)/Tb(3+) concentration ratio, calcination temperature and particle size. Strong green up-conversion emission of Tb(3+) is observed at 543 nm for the (5)D(4)→(7)F(5) transition. Relaxometry measurements reveal that the nanocrystals are efficient T(2)-weighted (negative) contrast agents which, combined with visible-light emission generated by infrared excitation, affords them considerable potential for being used in bimodal, photoluminescence-magnetic resonance, imaging.