A series of new hybrid, layer-block π-conjugated dendrons and dendrimers with alternating thienylenevinylene and phenylenevinylene units has been prepared by means of an orthogonal and convergent-growth methodology that made use of the Horner-Wadsworth-Emmons (HWE) reaction. The placement of the thiophene and benzene rings can be accurately controlled to afford a large variety of dendritic structures, although access to compounds of high generation proved difficult. The optical properties of the synthesized dendrimers were determined by UV/vis and fluorescence spectroscopy, and the influence of the generation and nature of the core on the behavior of these materials was evaluated.