The lack of adherence to treatment of chronic cardiovascular disease is a clinical problem. Goes beyond doctor-patient relationship to what's new in social and public health worldwide. There is no one solution, but the potential for broad collaboration to resolve it with doctors, patients and facilities that provide organized community action. The Mexican Society of Cardiology aware of its leading role in the affair has taken the initiative to master the problem. This article is the initial report containing a review of the literature and a qualitative research study. Has focused on the interpretation of statements organized discussion "on purpose" at the recent Congress of Cardiology. Stresses the need to organize, promote the culture of health, acting in the rehabilitation of the doctor patient relationship according to the new demands of modernity and radical changes.