Reorientation of thiols during their 2D self-assembly is well established; however, little is known about its energetics and the factors that control its onset. We have developed a new strategy to determine the critical reorientational surface concentration (crsc) of thiols at the substrate/solution interface, which makes use of a cathodic stripping protocol. Its application to distinct homologous series of alkylthiols shows that the magnitude of the crsc and its variation with the molecular size is strongly dependent on the nature of the terminal group. Methyl-terminated alkylthiols reorient close to the saturation coverage of the lying-down phase, thus following their molecular size trend; whereas reorientation of alkylthiols bearing a negatively charged end group starts well below the monolayer coverage of the lying-down phase, with its onset being almost independent of the molecular size. Hydroxy-terminated alkylthiols show an intermediate behavior. A theoretical approach is developed to determine the reorientation equilibrium constant from the crsc value. The standard free energy of reorientation has been found to vary linearly with the alkyl chain length, and to increase upon replacing the terminal methyl group by a negatively charged one. A quantitative correlation between the reorientation equilibrium constant and the hydrophobicity of the molecule has been established. Overall, these findings have allowed us to disentangle the role of steric and energetic factors in the onset of the reorientation process of alkylthiols, demonstrating that their interplay can be finely tuned by varying either the alkyl chain length or the nature of the terminal group.