Viral fusogenic membrane glycoproteins (FMGs) are new therapeutic genes for the control of tumor growth, the cellular mechanisms mediating cell death is non-apoptotic. However, the precise molecular mechanism remains to be elucidated. Here, we showed overexpression of HSP70 in HL-60 cells mediated by Gibbon Ape leukemia virus hyperfusogenic envelope protein (GALV-FMG) inhibited the nuclear translocation of p65, the transcriptive activity of NF-kappaB and prevented the degradation of IkappaB. NF-kappaB may negatively regulate HSP70 expression, which made a positive feed back loop for expression of HSP70. FMG expression in HL-60 cells leaded to the formation of multinucleated syncytia and cell death, the main death mode of cells is necrosis. This form of cell death should be effective in vivo, gene therapy basing on FMG deserve further study for the treatment of AML.