The influence of dyes on the Fenton reaction of organic compounds under visible irradiation (lambda > 450 nm) was examined. It was found that the presence of dyes could accelerate greatly the Fenton reaction of organic compounds such as salicylic acid, sodium benzenesulfonate, benzyltrimethylammonium chloride, and trichloroacetic acid under visible irradiation and that a complete mineralization of those compounds could also be achieved. The dyes such as Alizarin Violet 3B which has an anthraquinone structure unit showed much more significant effect on the reaction than the dyes such as malachite green without the quinone unit. A reaction mechanism of dye AV as a cocatalyst in the photo-Fenton reaction of organic compounds under visible irradiation is proposed based on the cycle of Fe(3+)/Fe(2+) catalyzed by quinone species and an electron transfer from the excited dye molecule to Fe3+.