A gas of interacting atoms confined by a three dimensional anisotropic harmonic potential is studied. It is shown that there appear "new" thermodynamic variables instead of the usual pressure and volume: the latter is replaced by (the inverse of) the cube of the geometric average of the oscillator frequencies of the trap, and the former by the harmonic pressure responsible for the mechanical equilibrium of the fluid in the trap. We discuss the origin and physical meaning of these quantities and show that the equation of state of the gas is given in terms of these variables. The equation of state of a cold gas of interacting Bose atoms in the Hartree-Fock approximation is presented. We indicate how the harmonic pressure can be measured in current experiments.