A novel technique has been developed to simultaneously monitor the kinetics of the OH radical-initiated oxidation of isoprene and formation and oxidation of its products (methyl vinyl ketone, methacrolein, 3-methylfuran, and formaldehyde) using online mass spectrometry. The kinetics of isoprene and its products were investigated at 323 K and at 1 atm total pressure. The responses of 30 representative ions for isoprene and its products were monitored during the reaction, and their concentration profiles were calculated by linear algebraic equations, which resolve the measured mass spectra of representative ions into the responses of individual target organics, and by calibrations, which converted the responses to individual target concentrations. Using this method, yields of methyl vinyl ketone, methacrolein, and 3-methylfuran at 323 K were measured to be 14.4+/-0.1%, 19.0+/-0.2%, and 2.9+/-0.2%, respectively, in excellent agreement with previously reported yields under NOx-free conditions. The reaction kinetics of isoprene and its oxidation products measured by the experimental procedure developed in this study were compared with those estimated by a kinetic model of isoprene oxidation. The observed methacrolein concentrations as a function of time were reproduced reasonably well by this model, while the observed methyl vinyl ketone concentration could be reproduced by including secondary reactions of some of the hydroperoxide products of isoprene oxidation. The observed 3-methylfuran concentrations could be reproduced using secondary cyclization reactions of some of the 1,4-hydroxycarbonyl products of isoprene oxidation. These results suggest that under low NOx conditions reactions of some of the hydroperoxides and hydroxycarbonyls produced from the OH-initiated oxidation of isoprene may be a significant source of methyl vinyl ketone and 3-methylfuran in the atmosphere.