Does a perceptual gap lead to actions against digital misinformation? A third-person effect study among medical students

BMC Public Health. 2024 May 11;24(1):1291. doi: 10.1186/s12889-024-18763-9.

Abstract

Background: We are making progress in the fight against health-related misinformation, but mass participation and active engagement are far from adequate. Focusing on pre-professional medical students with above-average medical knowledge, our study examined whether and how third-person perceptions (TPP), which hypothesize that people tend to perceive media messages as having a greater effect on others than on themselves, would motivate their actions against misinformation.

Methods: We collected the cross-sectional data through a self-administered paper-and-pencil survey of 1,500 medical students in China during April 2022.

Results: Structural equation modeling (SEM) analysis, showed that TPP was negatively associated with medical students' actions against digital misinformation, including rebuttal of misinformation and promotion of corrective information. However, self-efficacy and collectivism served as positive predictors of both actions. Additionally, we found professional identification failed to play a significant role in influencing TPP, while digital misinformation self-efficacy was found to broaden the third-person perceptual gap and collectivism tended to reduce the perceptual bias significantly.

Conclusions: Our study contributes both to theory and practice. It extends the third-person effect theory by moving beyond the examination of restrictive actions and toward the exploration of corrective and promotional actions in the context of misinformation., It also lends a new perspective to the current efforts to counter digital misinformation; involving pre-professionals (in this case, medical students) in the fight.

Keywords: Collectivism; Digital misinformation; Efficacy; Pre-professionals; Professional identification; Third-person perception.

Publication types

  • Research Support, Non-U.S. Gov't

MeSH terms

  • Adult
  • China
  • Communication*
  • Cross-Sectional Studies
  • Female
  • Humans
  • Male
  • Self Efficacy
  • Students, Medical* / psychology
  • Students, Medical* / statistics & numerical data
  • Surveys and Questionnaires
  • Young Adult