Memoir study: Investigating image memorability across developmental stages

PLoS One. 2023 Dec 20;18(12):e0295940. doi: 10.1371/journal.pone.0295940. eCollection 2023.

Abstract

Images have been shown to consistently differ in terms of their memorability in healthy adults: some images stick in one's mind while others are forgotten quickly. Studies have suggested that memorability is an intrinsic, continuous property of a visual stimulus that can be both measured and manipulated. Memory literature suggests that important developmental changes occur throughout adolescence that have an impact on recognition memory, yet the effect that these changes have on image memorability has not yet been investigated. In the current study, we recruited adolescents ages 11-18 (n = 273, mean = 16) to an online visual memory experiment to explore the effects of developmental changes throughout adolescence on image memorability, and determine if memorability findings in adults can be generalized to the adolescent age group. We used the online experiment to calculate adolescent memorability scores for 1,000 natural images, and compared the results to the MemCat dataset-a memorability dataset that is annotated with adult memorability scores (ages 19-27). Our study finds that memorability scores in adolescents and adults are strongly and significantly correlated (Spearman's rank correlation, r = 0.76, p < 0.001). This correlation persists even when comparing adults with developmentally different sub-groups of adolescents (ages 11-14: r = 0.67, p < 0.001; ages 15-18: r = 0.60, p < 0.001). Moreover, the rankings of image categories by mean memorability scores were identical in both adolescents and adults (including the adolescent sub-groups), indicating that broadly, certain image categories are more memorable for both adolescents and adults. Interestingly, however, adolescents experienced significantly higher false alarm rates than adults, supporting studies that show increased impulsivity and reward-seeking behaviour in adolescents. Our results reveal that the memorability of images remains consistent across individuals at different stages of development. This consistency aligns with and strengthens prior research, indicating that memorability is an intrinsic property of images. Our findings open new pathways for applying memorability studies in adolescent populations, with profound implications in fields such as education, marketing, and psychology. Our work paves the way for innovative approaches in these domains, leveraging the consistent nature of image memorability across age groups.

MeSH terms

  • Adolescent
  • Adult
  • Humans
  • Memory Disorders
  • Memory*
  • Recognition, Psychology*

Grants and funding

This study was supported generously by the Canada First Research Excellence Fund (CFREF) through BrainsCAN to Y.M., the Canadian Open Science Platform (CONP) to Y.M. and E.M., the Western faculty of education internal grant to E.M. and Y.M., and the Vector Institute Research Grant to Y.M.. The funders had no role in study design, data collection and analysis, decision to publish, or preparation of the manuscript.