In recent years, as corporate consciousness of environmental preservation and sustainable growth has increased, the importance of sustainability marketing in the logistic process has grown. Both academics and business have increased their focus on sustainable logistics procedures. As the body of literature expands, expanding the field's knowledge requires establishing new avenues by analyzing past research critically and identifying future prospects. The concept of "q-rung orthopair fuzzy soft set" (q-ROFSS) is a new hybrid model of a q-rung orthopair fuzzy set (q-ROFS) and soft set (SS). A q-ROFSS is a novel approach to address uncertain information in terms of generalized membership grades in a broader space. The basic alluring characteristic of q-ROFS is that they provide a broader space for membership and non-membership grades whereas SS is a robust approach to address uncertain information. These models play a vital role in various fields such as decision analysis, information analysis, computational intelligence, and artificial intelligence. The main objective of this article is to construct new aggregation operators (AOs) named "q-rung orthopair fuzzy soft prioritized weighted averaging" (q-ROFSPWA) operator and "q-rung orthopair fuzzy soft prioritized weighted geometric" (q-ROFSPWG) operator for the fusion of a group of q-rung orthopair fuzzy soft numbers and to tackle complexities and difficulties in existing operators. These AOs provide more effective information fusion tools for uncertain multi-attribute decision-making problems. Additionally, it was shown that the proposed AOs have a higher power of discriminating and are less sensitive to noise when it comes to evaluating the performances of sustainable logistic providers.
Keywords: Aggregation operators; Decison-making; Sustainable logistic processes; q-rung orthopair fuzzy soft set.
© 2023 Riaz et al.