We present an information geometric characterization of quantum driving schemes specified by su(2;C) time-dependent Hamiltonians in terms of both complexity and efficiency concepts. Specifically, starting from pure output quantum states describing the evolution of a spin-1/2 particle in an external time-dependent magnetic field, we consider the probability paths emerging from the parametrized squared probability amplitudes of quantum origin. The information manifold of such paths is equipped with a Riemannian metrization specified by the Fisher information evaluated along the parametrized squared probability amplitudes. By employing a minimum action principle, the optimum path connecting initial and final states on the manifold in finite time is the geodesic path between the two states. In particular, the total entropy production that occurs during the transfer is minimized along these optimum paths. For each optimum path that emerges from the given quantum driving scheme, we evaluate the so-called information geometric complexity (IGC) and our newly proposed measure of entropic efficiency constructed in terms of the constant entropy production rates that specify the entropy minimizing paths being compared. From our analytical estimates of complexity and efficiency, we provide a relative ranking among the driving schemes being investigated. Moreover, we determine that the efficiency and the temporal rate of change of the IGC are monotonic decreasing and increasing functions, respectively, of the constant entropic speed along these optimum paths. Then, after discussing the connection between thermodynamic length and IGC in the physical scenarios being analyzed, we briefly examine the link between IGC and entropy production rate. Finally, we conclude by commenting on the fact that an higher entropic speed in quantum transfer processes seems to necessarily go along with a lower entropic efficiency together with a higher information geometric complexity.