Does media slant polarize compliance with science-based public health recommendations? Effects of media consumption patterns on COVID-19 attitudes and behaviors in the United States

J Health Psychol. 2022 May;27(6):1331-1341. doi: 10.1177/13591053211061413. Epub 2021 Dec 9.

Abstract

Has political polarization undermined the media' informational role during the COVID-19 pandemic? Recent studies show that politicized reporting from conservative media discouraged compliance with COVID-19 guidelines in the U.S. However, greater attention to the 24-hour news cycle may make high-consumption viewers better factually informed regardless of the source. We examine how the extent of media consumption affects people's emotions, attitudes, and behaviors toward the pandemic. With an online survey of 1128 respondents, we found a strong convergence in anxiety and health-protective behaviors in more avid media viewers regardless of media outlet while finding a divergence in attitudes toward specific mitigation strategies.

Keywords: COVID-19; health communication; health policy; health psychology; media polarization; public health; survey.

Publication types

  • Research Support, Non-U.S. Gov't

MeSH terms

  • Attitude
  • COVID-19* / prevention & control
  • Humans
  • Pandemics / prevention & control
  • Public Health
  • SARS-CoV-2
  • United States