Class imbalance is a common problem in real-world image classification problems, some classes are with abundant data, and the other classes are not. In this case, the representations of classifiers are likely to be biased toward the majority classes and it is challenging to learn proper features, leading to unpromising performance. To eliminate this biased feature representation, many algorithm-level methods learn to pay more attention to the minority classes explicitly according to the prior knowledge of the data distribution. In this article, an attention-based approach called deep attention-based imbalanced image classification (DAIIC) is proposed to automatically pay more attention to the minority classes in a data-driven manner. In the proposed method, an attention network and a novel attention augmented logistic regression function are employed to encapsulate as many features, which belongs to the minority classes, as possible into the discriminative feature learning process by assigning the attention for different classes jointly in both the prediction and feature spaces. With the proposed object function, DAIIC can automatically learn the misclassification costs for different classes. Then, the learned misclassification costs can be used to guide the training process to learn more discriminative features using the designed attention networks. Furthermore, the proposed method is applicable to various types of networks and data sets. Experimental results on both single-label and multilabel imbalanced image classification data sets show that the proposed method has good generalizability and outperforms several state-of-the-art methods for imbalanced image classification.