How do faces with social-cultural identity affect bilingual language control? We approach this question by looking at the switch cost patterns and reversed language dominance effect, which are suggested to reflect bilingual language control mechanisms, in the absence (i.e., baseline context) or presence of faces with socio-cultural identity (Asian or Caucasian). In separate blocks, the face matched (i.e., congruent context) or mismatched (i.e., incongruent context) the language to be spoken. In addition, cue preparation time was manipulated to be long (Experiment 1) or short (Experiment 2). In both experiments, a unique asymmetric switch cost with larger costs for L2 was observed in the congruent context as compared with the baseline and incongruent contexts. Furthermore, the reversed language dominance effect was not modulated across contexts. These results suggest a critical role of contextual faces in modulating local but not global language control. Thus, bilingual language control changes flexibly within an environment that includes faces with socio-cultural identity.
Keywords: Switch costs; contextual faces; language production; language switching; reversed language dominant effect.