Consumer willingness to pay for a hypothetical Zika vaccine in Brazil and the implications

Expert Rev Pharmacoecon Outcomes Res. 2019 Aug;19(4):473-482. doi: 10.1080/14737167.2019.1552136. Epub 2018 Dec 4.

Abstract

ABSTRACT Background: Zika virus is a newly emerging infection, associated with increasingly large outbreaks especially in tropical countries such as Brazil. A future Zika vaccine can contribute to decreasing the number of cases and associated complications. Information about consumers' willingness to pay (WTP) for a hypothetical Zika vaccine can help price setting discussions in the future in Brazil, starting with the private market.

Methods: A cross-sectional study conducted among residents of Minas Gerais, Brazil, regarding their WTP for a hypothetical Zika Vaccine. The mean effective protection was 80%, with the possibility of some local and systemic side- effects.

Results: 517 people were interviewed. However, 28 would not be vaccinated even if the vaccine was free. Most of the resultant interviewees (489) were female (58.2%), had completed high school (49.7%), were employed (71.2%), had private health insurance (52.7%), and did not have Zika (96.9%). The median individual maximum WTP for this hypothetical Zika vaccine (one dose) was US$31.34 (BRL100.00).

Conclusion: Such discussions regarding WTP can contribute to decision-making about prices once a Zika vaccine becomes available in Brazil alongside other ongoing programs to control the virus.

Keywords: Arbovirosis; Brazil; Zika; contingent valuation; reimbursement; vaccine; willingness to pay.

MeSH terms

  • Adult
  • Brazil
  • Cross-Sectional Studies
  • Decision Making
  • Female
  • Financing, Personal / statistics & numerical data*
  • Humans
  • Male
  • Middle Aged
  • Patient Acceptance of Health Care / statistics & numerical data*
  • Surveys and Questionnaires
  • Viral Vaccines / administration & dosage*
  • Viral Vaccines / adverse effects
  • Viral Vaccines / economics
  • Young Adult
  • Zika Virus Infection / economics
  • Zika Virus Infection / prevention & control*

Substances

  • Viral Vaccines