A stable photoactive metal-organic framework UiO-66(Zr) sensitized by adsorbed or directly added rhodamine B dye exhibited photocatalytic activity for hydrogen evolution under visible-light illumination (λ≥ 420 nm). Using Pt as a co-catalyst, the adsorbed and directly added dye extremely enhanced the photocatalytic activity to 30 and 26 times the value afforded by bare Pt@UiO-66(Zr), respectively.