In this paper, we take forward Schwarz's (2009) disjunction between measurement-apparatus-questionnaire and measurement-apparatus-man to examine how the crisis in contemporary psychology is related to assumptions about two sets of connections in research: connections between research tools, research behaviours, and psychological phenomena; and connections between researchers and researchees. By setting up a research problem with methodological and ethical implications, we describe three approaches that involve different assumptions and research activities in relation to the ways each makes these connections: Disassociated, Conventionally Connected and Persons in Dialogue Approaches. We argue that a Persons in Dialogue Approach is the most appropriate approach for a 21st Century psychology in crisis.