Samples of polymeric materials generally have no intrinsic shape; rather their macroscopic form is determined by external forces such as surface tension and memory of shear (for example, during extrusion, moulding or embossing). Hence, in the molten state, the thermodynamically most stable form for polymer (nano)particles is spherical. Here, we present the first example of polymer nanoparticles that have an intrinsic non-spherical shape. We observe the formation of high-aspect-ratio ellipsoidal polymer nanoparticles, of controlled diameter, made from main-chain liquid crystalline polymers using a mini-emulsion technique. The ellipsoidal shape is shown to be an equilibrium (reversible) characteristic and a direct result of the material shape memory when a liquid crystal nanoparticle is in its monodomain form.